https://www.fortitudefoundation.com/resources Practical guides for entrepreneurs facing business failure, insolvency, burnout, or recovery. en-GB Wed, 25 Feb 2026 09:00:00 GMT 1440 https://www.fortitudefoundation.com/resources/business-failed-what-to-do-this-week https://www.fortitudefoundation.com/resources/business-failed-what-to-do-this-week Practical triage guide for the first 7 days after collapse: what to deal with now, what can wait, and how to stop spiralling. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/run-out-of-cash-survival-guide https://www.fortitudefoundation.com/resources/run-out-of-cash-survival-guide What to do when there's no money left: immediate priorities, who to call first, how to buy time, and what not to panic about yet. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/should-you-close-your-business https://www.fortitudefoundation.com/resources/should-you-close-your-business An honest framework for the hardest decision a founder faces: when to pivot, when to push through, and when to walk away. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/tell-team-business-going-under https://www.fortitudefoundation.com/resources/tell-team-business-going-under How to have the hardest conversation of your career: with honesty, dignity, and practical information your staff actually need. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/tell-family-business-failed https://www.fortitudefoundation.com/resources/tell-family-business-failed How to break the news to the people closest to you, especially when they depend on the income, and when shame makes the conversation feel impossible. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-talk-to-creditors https://www.fortitudefoundation.com/resources/how-to-talk-to-creditors Practical scripts and strategies for the calls you're dreading, from HMRC to suppliers to your landlord. Avoidance makes everything worse. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/what-happens-when-company-goes-into-administration https://www.fortitudefoundation.com/resources/what-happens-when-company-goes-into-administration A plain-English walkthrough of the administration process: what it means, what happens to you as a director, what happens to your staff, and what you can and can't control. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/administration-vs-liquidation https://www.fortitudefoundation.com/resources/administration-vs-liquidation The different formal insolvency options explained without jargon: what each one does, who it's for, and what it means for you personally. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/director-duties-insolvency https://www.fortitudefoundation.com/resources/director-duties-insolvency Your legal obligations as a director when the company is insolvent or heading that way: wrongful trading, creditor duty, and what 'every step' actually means in practice. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/personal-guarantees-insolvency https://www.fortitudefoundation.com/resources/personal-guarantees-insolvency If you've personally guaranteed a lease, a loan, or a credit facility, here's what your exposure actually looks like and what your options are. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/paperwork-after-business-fails https://www.fortitudefoundation.com/resources/paperwork-after-business-fails Companies House filings, tax returns for a dead company, HMRC obligations, insurance cancellations, data protection: the admin tail that drags on for months. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/what-happens-to-staff-insolvency https://www.fortitudefoundation.com/resources/what-happens-to-staff-insolvency Redundancy, notice periods, the Redundancy Payments Service, TUPE, and what employees are actually entitled to, written for the founder who feels terrible about it. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-choose-insolvency-practitioner https://www.fortitudefoundation.com/resources/how-to-choose-insolvency-practitioner Not all IPs are equal. How to find a good one, what questions to ask, what fees to expect, and the red flags that suggest someone's more interested in their fee than your outcome. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/why-losing-your-business-feels-like-losing-yourself https://www.fortitudefoundation.com/resources/why-losing-your-business-feels-like-losing-yourself The identity crisis that nobody prepares you for: why founder failure hits differently, and why 'it was just a business' is the worst thing anyone can say. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/shame-spiral-after-business-failure https://www.fortitudefoundation.com/resources/shame-spiral-after-business-failure Why shame is the dominant emotion after business collapse, how it drives isolation, and practical ways to interrupt the cycle. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/grief-after-business-failure https://www.fortitudefoundation.com/resources/grief-after-business-failure You're grieving. It's real. It comes in waves. And most people around you don't recognise it because 'it was just a company.' Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/why-founders-dont-ask-for-help https://www.fortitudefoundation.com/resources/why-founders-dont-ask-for-help The psychological barriers that stop founders reaching out: identity, pride, fear of judgement, and how to break through them. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/founder-burnout-not-lazy-in-crisis https://www.fortitudefoundation.com/resources/founder-burnout-not-lazy-in-crisis The difference between being tired and being burnt out: what's actually happening in your brain and body, and why willpower isn't the answer. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/insomnia-during-business-crisis https://www.fortitudefoundation.com/resources/insomnia-during-business-crisis When your brain won't switch off, and every night is a cycle of dread, replaying decisions, and calculating money. Practical approaches that actually help. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/bounce-back-terrible-advice https://www.fortitudefoundation.com/resources/bounce-back-terrible-advice The toxic positivity of the startup world and why 'failure is a gift' rhetoric does more harm than good when you're still in the wreckage. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/founder-loneliness-isolation https://www.fortitudefoundation.com/resources/founder-loneliness-isolation The specific type of loneliness that comes from running a company, and why it gets worse, not better, when the company fails. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/first-90-days-after-business-failure https://www.fortitudefoundation.com/resources/first-90-days-after-business-failure A practical framework for months 1-3 post-failure: stabilising, processing, and starting to explore what comes next. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/should-you-start-another-business https://www.fortitudefoundation.com/resources/should-you-start-another-business Not everyone should start again — and not everyone who starts again should do it right away. An honest decision framework. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/getting-job-after-being-founder https://www.fortitudefoundation.com/resources/getting-job-after-being-founder The awkward reality of going from CEO to employee: how to talk about your experience, what employers actually think, and how to manage the identity shift. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-talk-about-failed-business https://www.fortitudefoundation.com/resources/how-to-talk-about-failed-business Scripts and framing for the question you'll get asked a hundred times, without lying, without oversharing, and without dying inside. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/rebuilding-personal-finances-after-business-failure https://www.fortitudefoundation.com/resources/rebuilding-personal-finances-after-business-failure Practical financial recovery — dealing with personal debt, rebuilding credit, budgeting on reduced income, and knowing when to get professional advice. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/rebuilding-confidence-after-business-failure https://www.fortitudefoundation.com/resources/rebuilding-confidence-after-business-failure You used to make decisions for a living. Now you can't decide what to have for lunch. How confidence rebuilds: slowly, unevenly, and on its own schedule. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/starting-again-vs-starting-something-different https://www.fortitudefoundation.com/resources/starting-again-vs-starting-something-different The difference between 'I want to build another company' and 'I want to rebuild the last one but better.' One is healthy. The other might not be. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/warning-signs-business-in-trouble https://www.fortitudefoundation.com/resources/warning-signs-business-in-trouble Cash flow gaps, key client dependency, team attrition, personal health: the early signals that most founders ignore until it's too late. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/hard-conversation-with-co-founder https://www.fortitudefoundation.com/resources/hard-conversation-with-co-founder When you're not aligned anymore — on vision, on effort, on money. A guide to the conversation most founders avoid until it destroys the company. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/running-out-of-runway https://www.fortitudefoundation.com/resources/running-out-of-runway The decision tree when money is running out: cut costs, raise, pivot, sell, or wind down. How to think clearly when the clock is ticking. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/when-investors-lose-confidence https://www.fortitudefoundation.com/resources/when-investors-lose-confidence What happens when the people who backed you stop believing. How to handle difficult board conversations, bridge rounds, and the possibility that this isn't going to work. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/recognising-founder-burnout-before-collapse https://www.fortitudefoundation.com/resources/recognising-founder-burnout-before-collapse A checklist-style guide for founders who suspect they might be burning out but aren't sure, and the earliest possible interventions. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-ask-for-help-business https://www.fortitudefoundation.com/resources/how-to-ask-for-help-business A practical guide for founders who know they need support but don't know how to start — breaking through pride, finding the right people, and what to actually say. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-help-friend-business-failed https://www.fortitudefoundation.com/resources/how-to-help-friend-business-failed What to say, what not to say, and what to do: practical guidance for anyone supporting a founder through business failure. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/supporting-partner-through-business-failure https://www.fortitudefoundation.com/resources/supporting-partner-through-business-failure When your spouse or partner's business collapses: the financial reality, the emotional toll, and how to be supportive without losing yourself in the process. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/what-not-to-say-business-failing https://www.fortitudefoundation.com/resources/what-not-to-say-business-failing A guide to the well-intentioned phrases that actually make things worse, and what to say instead. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/investors-when-founder-is-in-crisis https://www.fortitudefoundation.com/resources/investors-when-founder-is-in-crisis What to do when a founder you've backed is struggling, beyond the board meeting, beyond the metrics, as a human. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/co-founder-struggling-what-to-do https://www.fortitudefoundation.com/resources/co-founder-struggling-what-to-do How to support a co-founder in crisis while also managing the business, your own stress, and the possibility that the company might not survive. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams) https://www.fortitudefoundation.com/resources/how-to-refer-someone-to-help https://www.fortitudefoundation.com/resources/how-to-refer-someone-to-help Practical approaches for getting someone to accept support, without being pushy, without making them feel broken, and without damaging the relationship. Wed, 25 Feb 2026 09:00:00 GMT hello@fortitudefoundation.com (Ross Williams)